Welcome to

Our Floral Journey

Here at Thought we believe that contemporary fashion and sustainability go hand-in-hand. It’s something we go out of our way to do.

We draw from the earth. From our vintage archive. From art. Flora and fauna. We find ourselves inspired by every corner of the world. Our curiosity helps us tell meaningful stories through our collections and hand-sketched prints. Each season, a new tale to tell. Our fabrics borrow from nature too – we only ever use sustainable or natural materials. Like hemp, organic cotton and recycled polyester. Try them and you’ll soon fall in love.

Florals have been woven through our collections for years. And as we’ve grown, so has our relationship with the flourishing prints that you see on our clothing. So this spring we are celebrating the world of flowers. Look out for special call outs on our social feeds and via our email newsletter.